Canada's Natural Skincare Industry is Booming and this is the Brand to Watch-------Unforgivingly Pur

Unforgivingly Pur 

Canada's natural skincare industry is on the rise, with hundreds, if not thousands of new brands springing up in the past three to four years alone. One such brand is Unforgivingly Pur an Ontario-based beauty and wellness brand spearheaded by sisters, Cola and Rochelle. The brand has a beautifully touching and powerful story and its products are taking the independent beauty scene by storm. 

Unforgivingly Pur took shape in 2014 after the untimely passing of Cola's 10-year old son. The need for healthy and natural bodycare products was an essential part of their emotional, mental and physical healing process. The products that Unforgivingly Pur produce contain, clean and therapeutic ingredients that don't just nourish the skin they also uplift, energise and boost the mood. 

When we spoke to the talented sisters about the brand they placed a huge emphasis on the power of essential oils to rejuvenate, protect and nourish mental health. 

Unforgivingly Pur is more than a beauty brand, it's a wellness lifestyle. Soft, clean and healthy skin is wonderful however, mental and emotional wellbeing is a crucial part of your overall health. Without it perfect skin means nothing. Cola and Rochelle handmake their products with holistic wellness in mind, it's not just about the skin, it's about feeling happy, calm, healthy and energized. 

The ambitious sisters create and design all the Unforgivingly Pur formulas and they choose each clean and natural ingredient with intention and love. 

With blissful therapeutic ingredients like lemon, hibiscus and vanilla, Unforgivingly Pur is fresh, healthy, cruelty-free and vegan. 

Unforgivingly Pur's much talked about natural deodorants are aluminium and baking soda free and they are suitable for people with nut allergies too. 

Unforgivingly Pur offer products such as exfoliating facial scrubs, toxin-free deodorants, foot and body scrubs and their newest addition, Puroma, a wellness parfum roller that relaxes and soothes. 

Unforgivingly Pur is pulling out all the stops and their products are receiving the utmost praise from all those who use them.